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After Two Shocks, Is Gul Ahmed’s Core Business at Risk?

After Two Shocks, Is Gul Ahmed’s Core Business at Risk?

Gul Ahmed is navigating a turbulent period marked by consecutive shocks. Explore how these developments are reshaping the company’s business direction, financial performance, and strategic priorities.

Ava Mitchell

Recent Operational Shocks

Export Apparel Segment Discontinuation

Gul Ahmed officially discontinued its Export Apparel Segment after persistent operational losses made the division unsustainable. This move reflects a targeted focus on viable verticals, such as Home Textiles, Spinning, and Weaving, aiming to preserve profitability and cash flows.​

Warehouse Fire at Landhi Facility

A fire erupted at Gul Ahmed’s Landhi warehouse, damaging inventories and fixed assets that are covered by insurance. While a full assessment is pending, uncertainty around operational timelines has raised concerns about business continuity and reliability for both domestic and international buyers.​

Financial Performance Insights

Despite a 7–8% year-on-year rise in overall revenue, Gul Ahmed’s net profit for the year 2025 fell down by 7%, marking a significant profit decline. The company’s net profit margin, profit-before-tax margin, and return on equity are facing persistent downward pressure as cost increases in wages and energy offset gains from improved gross margins. Losses borne by export apparel led to its discontinuation, but other segments are also under scrutiny.​

Strategic Hint: Risk to Other Verticals

Margins in the spinning and weaving verticals are currently under pressure from rising raw material costs, energy prices, and wage requirements. While management expects some recovery, persistent underperformance could prompt a similar strategic review. Readers should note: if these segments fail to deliver sustainable higher margins, Gul Ahmed may consider discontinuation or restructuring, repeating the export apparel precedent. This signals a broader willingness by management to cut off any business lines that continually erode profitability.​

Key Impacts on Technology and Business

  • Operational Efficiency: Production inefficiencies and slower procurement cycles continue to impact margin quality and profit conversion.​

  • Industry Competition: Reports suggest international buyers are now seeking more stable rival mills, compounding challenges following the warehouse fire.​

  • Internal Restructuring: The closure of the loss-bearing apparel segment and potential risk to spinning and weaving highlight the company’s evolving strategic approach.​

Challenges and Considerations

  • Technical Complexity: Adjusting production and logistics requires sophisticated planning and ongoing oversight.

  • Cost Structure: Margins remain vulnerable to volatile input costs and operational overhead, limiting rapid recovery.​

  • Security Risks: Insured losses provide some buffer, but operational delays and reputation risks linger.​

  • Integration: A seamless shift between segments is essential for stability amid transitions.

  • Ethical Oversight: Responsible restructuring will be crucial to minimize potential workforce and supply chain impacts.

Future Outlook

  • Commercial Opportunities: With export apparel discontinued, resources and attention shift to more robust divisions, contingent on margin improvement.​

  • Market Response: Sustained operational and reputational risks require vigilant strategic review and transparency.

  • Strategic Flexibility: If spinning and weaving do not meet profitability expectations, further rationalization may occur, underscoring management’s commitment to long-term viability.

The Big Question:

With rising export duties, higher taxes, and the mounting cost pressures across Pakistan’s textile value chain, can Gul Ahmed continue sustaining its current structure?

And if the pressure continues to build, could the company eventually be forced to reassess even its core spinning and weaving verticals, the segments it once considered untouchable?

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Nov 19, 2025

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Gul Ahmed’s recent operational setbacks are reshaping its competitive standing in Pakistan’s textile and apparel industry as supply disruptions, weaker margins, and production delays weigh on market confidence.

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Gul Ahmed’s recent operational setbacks are reshaping its competitive standing in Pakistan’s textile and apparel industry as supply disruptions, weaker margins, and production delays weigh on market confidence.

Nov 19, 2025

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Post by

Gul Ahmed’s recent operational setbacks are reshaping its competitive standing in Pakistan’s textile and apparel industry as supply disruptions, weaker margins, and production delays weigh on market confidence.

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